Bloom is the ultimate email opt-in plugin for WordPress. With Bloom, you can easily add opt-in forms to your website and harness complete control over the design and location of each.
Gain More Email Subscribers with BLOOM, an Email Opt-In Plugin for WordPress.
Bloom Email Opt-In GPL Plugin Features
- Bloom gives you all the tools you need to turn your website’s visitors into loyal followers and customers. Not only is Bloom going to convert extremely well, it’s going to look great doing it.
- Email marketing is extremely powerful. In fact, we see 20X the engagement from emails than we do from posts to our social media profiles.
- Bloom lets you target or exclude specific posts and pages and display unique forms with unique offers based on visitor location and interaction.
- We have built over 100 amazing templates, each of which can be completely customized using Bloom’s extensive design settings.
- Bloom lets you create automatic opt-in pop-ups that can be triggered by timed delays, when a user reaches the bottom of a post or page, or even after they comment or purchase. This is an extremely effective way to generate and convert leads.
- Similar to triggered pop-ups, fly-ins are another great way to grab your readers’ attention. Again, these can be triggered by user interaction such as timed delays or at the end of a page.
- Sometimes there is need for a more location specific approach than you can get with a global pop-up or fly-in. That’s where inline opt-in forms come in. Simply configure your form, generate its shortcode, and place it inside the WordPress post editor.
- Perfect for blog posts and content heavy pages, Bloom allows you to automatically place opt-in forms below your post or page content, capturing the attention of your most engaged readers without upsetting their reading experience.
- Sidebars and footers are great places to add an opt-in box. Bloom makes it easy to add opt-ins to any widget-ready area using the Bloom widget. Create as many widgets as you like and add them to any widget-ready area on your website.
About Bloom
Bloom is a premium WordPress plugin developed by Elegant Themes. A simple, comprehensive and beautifully constructed email opt-in plugin built to help you quickly grow your mailing list. It is distributed under the GPLv2 or later licence, which means you can install it on an unlimited number of websites — including websites you build and manage for your clients.
Compatibility & Requirements
Bloom requires WordPress 5.0 or later, and has been tested up to WordPress 6.7, and requires PHP 7.4 or higher. Each release is reviewed for compatibility before listing, giving you a hassle-free installation experience. This listing reflects version , updated within 24 hours of the upstream release.
Understanding the GPL Licence
The General Public License (GPL) is the same licence under which WordPress itself is released. It guarantees your freedom as a user: install Bloom on unlimited websites, modify it for any project, and pass it on freely. There are no per-site fees, no activation locks, and no expiry dates. Our service simply ensures you receive a clean, tested copy at the lowest possible price.
Our Promise to Every Customer
- Genuine, unmodified files – Bloom is distributed exactly as released by Elegant Themes, with no modifications.
- Use on unlimited websites – The GPL licence and our store policy both allow unlimited installations.
- Immediate access after purchase – No manual approval, no waiting — your link is sent the moment payment clears.
- Quality checked every release – Our team reviews each file for compatibility before it appears in the store.
- Secure and private checkout – Your data is protected by SSL encryption throughout the purchase process.
- No hidden costs – The price you see is the only price you pay. Ever.
Before You Download — Quick Answers
Will Bloom break my existing site?
Bloom has been tested up to WordPress 6.7 and PHP 7.4. We recommend always testing on a staging site before installing on live production.
I build sites for clients — is one purchase enough?
One purchase covers unlimited installations. The GPLv2 or later licence that Bloom is released under has no domain or site limits — neither does digitalgpl.
My host uses PHP 7.4 — any issues?
None at all. Bloom requires PHP 7.4 as a minimum version, so your hosting environment is perfectly compatible.
What if Elegant Themes releases an update next month?
Log into your digitalgpl account and re-download for free. We keep our files current within 24 hours of any upstream release.
Is it safe to buy a GPL plugin from a third-party store?
Yes. The GPL licence was created specifically to allow this. Any developer who releases software under GPL grants everyone the legal right to redistribute it. That is the foundation of the open-source WordPress community.
Official developer page: http://www.elegantthemes.com/plugins/bloom


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